Fluffy Neighborhood

pidan’s ongoing pet-friendly project, the “Fluffy Neighborhood,” has collaborated with over 700 stores to date. Working together to improve and promote the concept of pet-friendliness as well as mutual friendliness between pets and people, the project seeks to make sure that pets are welcomed and well-treated when out and about, without disturbing others.

The project is now in its 3.0 phase, having launched the “Pet-Friendly Kit Welfare Initiative.” These kits are equipped with basic items for cats and dogs in case of temporary or unexpected needs, offering practical care for pets on the go.